Dose was inspired by a long-time passion to understand the psychology behind mental health. A desire to find a new way to incorporate happiness into people’s lives became the starting point for our brand. We have always believed that colours have a huge impact on an individual's mood. From there, we started researching a great deal around this theory and thinking about ways to display it in the world.

By using our love of design, clothing, and colour as a vehicle for positive messages, DOSE was born. We aspire to spread positivity and light to bring out the 4 happy hormones. Our aim is that we pass this knowledge and in turn, beneficially impact awareness for mental health